Agency: Burnett Media Group

Client: Big Town Hero

Description: 30 second Broadcast Commercial Spot

Concept: VORTO

Scope: We came up with the concept of numerous bread shots set to "Ode To Joy" and the bite at the end. VORTO did the video production and post-production. In post, we mixed in the sound effects with the music bed, added rack focus and filmic color look. The videos were designed so that different sandwiches could be inserted each month for Big Town Hero's "Hero-of-the-Month campaign. Spots were localized with locations so that spots could run in each zone on Comcast.